Services

"Precision in the work. Human Connection at the centre." Inspired by the discipline of tailoring, each engagement is measured, shaped and refined around the client, combining precise creative direction with a human understanding of their identity, audience and reputation.

01

Creative Direction

As with tailoring, the first step is understanding the client: their proportions, purpose and character before deciding what should be seen.

Brand Positioning

Visual Direction

Campaign Concepts

Creative Oversight

01

Creative Direction

As with tailoring, the first step is understanding the client: their proportions, purpose and character before deciding what should be seen.

Brand Positioning

Visual Direction

Campaign Concepts

Creative Oversight

01

Creative Direction

As with tailoring, the first step is understanding the client: their proportions, purpose and character before deciding what should be seen.

Brand Positioning

Visual Direction

Campaign Concepts

Creative Oversight

02

Content Production

The pattern translates an idea into form. Content creation does the same, turning a client’s identity, expertise and vision into something tangible.

Professional Photography

Film & Video / Sony FX3

Art Direction & Styling

Rapid-Turnaround Production

02

Content Production

The pattern translates an idea into form. Content creation does the same, turning a client’s identity, expertise and vision into something tangible.

Professional Photography

Film & Video / Sony FX3

Art Direction & Styling

Rapid-Turnaround Production

02

Content Production

The pattern translates an idea into form. Content creation does the same, turning a client’s identity, expertise and vision into something tangible.

Professional Photography

Film & Video / Sony FX3

Art Direction & Styling

Rapid-Turnaround Production

03

Social Media Management

A well-made jacket holds its shape through consistency. A strong public presence does too, through rhythm, repetition and considered execution.

Strategy & Planning

Content Calendars

Publishing & Community

Reporting & Optimisation

03

Social Media Management

A well-made jacket holds its shape through consistency. A strong public presence does too, through rhythm, repetition and considered execution.

Strategy & Planning

Content Calendars

Publishing & Community

Reporting & Optimisation

03

Social Media Management

A well-made jacket holds its shape through consistency. A strong public presence does too, through rhythm, repetition and considered execution.

Strategy & Planning

Content Calendars

Publishing & Community

Reporting & Optimisation

04

Brand & Communications

The process does not end with the jacket. How it is styled shapes perception; how a person or business communicates does the same.

Brand Messaging

Copywriting & Editorial

Email Marketing

Press

04

Brand & Communications

The process does not end with the jacket. How it is styled shapes perception; how a person or business communicates does the same.

Brand Messaging

Copywriting & Editorial

Email Marketing

Press

04

Brand & Communications

The process does not end with the jacket. How it is styled shapes perception; how a person or business communicates does the same.

Brand Messaging

Copywriting & Editorial

Email Marketing

Press

Our Process

Every project moves through a considered process, from understanding what is needed to delivering a space that is ready to use.

Briefing

We study the brief, site, context, and ambitions to understand what the project truly needs from the beginning.

Design

We develop ideas through drawings, materials, and careful refinement, shaping the concept carefully from idea to detail.

Execution

We bring the design into reality, coordinating closely with the wider team throughout construction to protect its intent.

Handover

We review the completed work, resolve final details, and prepare the finished space for everyday life and use.

Precision in the work. Human Connection at the centre.

Precision in the work. Human Connection at the centre.

Precision in the work. Human Connection at the centre.

Creative Director


Private Brand & Communications Services


"Precision in the work. Human Connection at the centre."

© 2026 YMV LYTD. All rights reserved.

YANIS MARDEL

Creative Director


Private Brand & Communications Services


"Precision in the work. Human Connection at the centre."

© 2026 YMV LYTD. All rights reserved.

YANIS MARDEL

Creative Director


Private Brand & Communications Services


"Precision in the work. Human Connection at the centre."

© 2026 YMV LYTD. All rights reserved.

YANIS MARDEL